How a Services Page Shifted Michelle’s Photography Business. Michelle’s Story: Clarity, Clients, and Consistency

Quick tutorial on setting up your Squarespace plan and billing information.

At the 2024 Squarespace Circle Day Conference in New York, I was invited to consult with entrepreneurs on strategy and brand growth. One year later, I’m sharing the frameworks and leadership principles I walked away with—systems that reshaped how I build websites, lead my studio, and guide founders to scale with clarity and momentum.

Don’t have your own brand photos yet? Here’s how to curate stock images and videos that feel aligned, unique, and cohesive across your entire website.

Your brand is more than your service—it's your soul, your story, and the people who resonate with it. Here's how to start building a world around that.

We’re done with branding that looks good but feels empty. If you’re craving a more connected, sustainable way to grow your brand—this is where to start.

A quick guide to creating engaging captions and content on TikTok.

The step before you set goals!

A new cohort member just signed up and asked a great question: How do you create content when you’re managing multiple brands, but you’re the one person behind all of them?

If you’ve ever set a goal and felt stuck before you even started, you’re not alone. The key? Choosing goals that actually energize you and using the resources you already have.

A look at some of our client website’s we launched in 2024!

Today branding about what people feel when they interact with your brand, the story you’re telling, and the world they step into when they engage with you. Let’s break it down.

A conversation with long-term client Nikia Phoenix about perfectionism and only focusing on your very next step.